Law of Demand

The Regno: Custom Millwork Co. manufactures and sells custom furniture. For desks, the monthly demand is 40 units at a price of $800. When the cost of the desk increases by $50, the number of desks sold decreases by 2. Assume that it costs $300 to produce each desk and that the fixed monthly cost is $20,000.

a) Find the linear demand equation for the Regno: Custom Millwork's desk. Use pp for the unit price and qq for the monthly demand.

b) Find the monthly revenue function R(q)R(q) as a function of qq .

c) Find the monthly cost function C(q)C(q) as a function of qq .

d) Find the break-even points for the Regno: Custom Millwork's desk. Give both the price pp and quantity qq at each of these points.

e) Sketch the monthly profit function P(q)P(q) and label the break-even points. If the demand is fixed at 50 units, is it more profitable for the Regno: Custom MIllwork Co. to decrease the price (increase the demand) or increase the price (decrease the demand)? (Check the solution for the sketch)
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