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Behavioural Measures



Behavioural measures assess personality by observing and coding people's behaviour in specific situations.

Provide greater external validity than self-report measures, but require training and specific definitions and operationalizations of behaviour

Naturalistic observation - involves observing behaviour in real-world settings (classrooms, bus stops, malls, etc.)
  • Example - measuring how often a child plays with a new toy in a daycare, can be defined as interacting with a new toy for a minimum of 30 seconds

Controlled observation - involves assessing behaviour in a lab setting
  • Example - measuring how often people display positive emotions during a collaborative task with peers

Remote measures - involve participants recording details of their daily life, which researchers later analyze
  • Example - participants receive a daily notification from a beeper or text message, then record details of their thoughts, feelings, or activities